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  • Writer's pictureKathy Cape

The why behind the what.

Hey guys! First of all, I'm so happy you're here. Like really.

I wanted to come on here today & use this f i r s t post to answer the question we keep getting: Why did you name it Plant Joy and Co? There is a lot that goes into picking out a name to represent your business. Honestly, the main thing that held us back on starting this little biz sooner was the fact that we couldn't come up with a good name. *facepalm* We went back and forth for months waiting to hear the right words that would set off those fireworks in our brains. The one that would sum up who we were and what we wanted to do and be catchy but also clear but also cute. In case you can't tell we tend to overthink things a bit sometimes. BUT, it was through those conversations discussing options that we really discovered what we wanted this business to be.

Our main goal here isn't to get rich.

Would we love to make a good living out of this? Absolutely. But when it comes down to it, we believe this humble little business of ours has a greater purpose than to make buckets of money. When we were thinking through names, we had to get to the root (heh.. get it?) of why we even enjoyed flowers in the first place. We quickly realized that we all three had the same overall answer: flowers bring joy. They make us happy. We struggled to find a word that referred to those extra little bits of joy that so many people take for granted. You know, those little joyful things that God didn't have to bless us with--but he did anyways. Finding that adjective proved to be a more difficult task than we thought, and after googling for hours on end, we stumbled on a verb instead.

Plant Joy.

Plant Joy means exactly what it sounds like it does. It's that straightforward name we had searched for months to find. It's the idea that one can take something tangible (a simple handful of flowers) and use it to spread joy to others. We are here to help show that flowers are an underrated and overlooked source of joy for someone that needs it. Whether it be the person making the bouquet, or the person receiving it, we hope the whole process makes you happy. Maybe it's buying a bouquet for yourself because you can't even remember the last time you've done anything that wasn't for other people. Maybe it's blessing your school with a flower car stocked full of beautiful blooms ready to go out to the teachers who work day in and day out selflessly teaching the next generation. Or maybe it's taking the time to pick out that unique bouquet you just know your special someone will love. The bottom line is we want to be there to help you do all of those things and to plant as much joy as possible.

So that, essentially, is it. That is the big why behind the what for this business. I hope this name and this post shows an accurate picture of what we are here to do, and why we want to do it! We really do believe that we have the capability to make a difference. Everyone deserves to have joy in their lives, and we want to help in any way that we can.

Thanks for stopping by today. I hope your week is full of your favorite sources of joy-what ever they may be.

-Kelsey (:

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